Blog

Tackling Ad Fraud

May 23, 2017 by Marketing
Managing Director, Attila Jakab, speaks to Advertising Week about how a new approach to programmatic measurement is needed to ta
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Are the Days of the Global Media Agency Numbered?

May 22, 2017 by Marketing
Infectious Media’s CEO, Martin Kelly, talks with MarTech Advisor about the impact programmatic advertising is having on the tr
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Keeping pace with tech evolution

May 18, 2017 by Marketing
Exchange Wire is in conversation with Infectious Media's CEO & Co-Founder, Martin Kelly, regarding the rising potential of p
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Whitepaper

Proving the Incremental Value of Programmatic Advertising

Display advertising has historically had trouble proving its value. Our recent marketer survey proves this; with 4 in 5 marketers admitting they have problems measuring the effect of display advertising.

Reach Out 2 Kids event at Infectious Media

by Marketing
  ROK (Reach Out 2 Kids) is a non-profit organisation which works with schools, pupils and parents to help realise t
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A new agency model for the programmatic age

May 16, 2017 by Marketing
Infectious Media's Martin Kelly, CEO & Co-founder, discusses with Marketing Week the new programmatic agency model.  &nb
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Understanding the necessity for transparency.

May 11, 2017 by Marketing
Martin Kelly, Chief Executive Officer at Infectious Media, features in The Drum, giving an insight into further awareness of t
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Could Europe steal America’s programmatic crown?

May 9, 2017 by Marketing
  Infectious Media's CTO, Daniel de Sybel, looks at why the next wave of programmatic innovation is likely to come from
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Whitepaper

Centralising your International Advertising Strategy

A local approach to international advertising is fraught with inefficiencies. Programmatic advertising has enabled a better way of delivering international campaigns. This whitepaper will explain how to begin to transition to a centralised approach.

Understanding in-house programmatic

May 4, 2017 by Marketing
Attila Jakab, Managing Director at Infectious Media, features in Digiday, giving his insight as to the complications with havin
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Where has programmatic gone wrong & how can agencies fix it?

May 2, 2017 by Marketing
Econsultancy discuss key points with Infectious Media's Revenue Director, Pete Hanford, about how programmatic is growing, but i
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Infectious Media shortlisted for three awards.

April 28, 2017 by Marketing
We are delighted to announce that Infectious Media has been shortlisted within 3 categories in this year's The Drum Digital Trad
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